Case Studies

Keyword expansion  drives increase in traffic,  conversions and revenue Dec 21st 2012

Due to the past successes achieved with paid search, this client opened up budget to double the total account monthly ad spend. The question was, how could this additional budget be best spent to improve and maximize traffic, conversions and ROAS?

Dec 21st 2012

Effective paid search campaigns are about understanding how to zero in on customer intent and directly increase conversion goals, which Mediative achieved for this client through an extensive keyword expansion.

Long term investment in paid search results Dec 21st 2012

For this enterprise level client, the first year of working with Mediative was a critical year of laying the foundation for future success. Mediative was able to take what was learned in 2011 and apply to the strategy for 2012.

Interactive and inspiring online retail content drives increase in traffic Nov 19th 2012

Walmart partnered with Mediative to generate an interactive online experience that would engage, educate and drive sales for Walmart Canada both online and in stores.

Retailer boosts click through rate with mobile campaign Oct 29th 2012

After realizing the potential of location based marketing, Mediative and its client, a well-known global retailer, set out to implement a hyperlocal marketing strategy that would target potential customers on mobile devices.

Display Advertising At-Retail: Measuring the Success of In-Store and Online Ad P Jun 8th 2012

With a collective goal to close out 2011 with significant results, Mediative and a worldwide gaming brand, set out to implement a retail-focused digital media strategy.

Remarketing Case Study: Today’s Visitor, Tomorrow’s Customer Mar 1st 2012

Find out how Mediative and its client, a Canadian telecommunications company, reduced the cost per acquisition 7x, and increased conversion rate 16x.

Search Engine Optimization: SEO Leads to 50% Increase in Non-Branded Traffic Mar 1st 2012

Proving the case for SEO was a success factor in the constant growth of traffic to this customer's website. 50% more traffic and 32% YOY revenue growth resulted.

Display Advertising: Remarketing Provides a Significant Lift for a Small Investm Dec 23rd 2012

B2B company in the US increases conversion rate by 74% and reduces cost per conversion by 50% through remarketing strategy.

Conversion Path Optimization: Landing Page Changes Boost Conversion Rate by 246% Apr 9th 2009

Conversion path optimization best practices were implemented to PPC landing pages resulting in more quality leads and a conversion rate increase of 246%.

User Experience Increase in Conversion Rate Jul 9th 2011

By implementing navigational quick wins to the website, this leading healthcare manufacturing company increased purchase intent conversions by 22%.

SEO for Website Redesign: Maintaining Traffic Through a Redesign Jul 1st 2009

Speakers’ Spotlight wanted to make sure when people searched for names of speakers they represented, their website would be prominent in search results.

Search Engine Optimization: Siemens Traffic from Search Increases 38% Feb 3rd 2009

Previously the website function had very little emphasis placed on conversion goals. Competitive keyword analysis was the key to growth in traffic. 

Search Engine Optimization: 82% Increase in Organic Website Traffic Feb 9th 2010

With the US economy still reeling from the recession, YOY online sales had decreased in 2009. The critical goal was to increase CTR to drive conversions and revenue. 

Pay Per Click: Maximizing Tourism Exposure Through 2010 Olympics Sep 9th 2010

For 17 days the eyes of the world were going to be on British Columbia, Canada …intensely. How could that be leveraged through search? 

Maximizing the SEO Opportunities of a Website Redesign Jul 9th 2011

Mediative consulted through the four areas of a website redesign to mitigate any traffic loss while maximizing SEO opportunities on technical and strategic levels.

SEO for Website Redesign: 356% Increase in Organic Traffic Jul 9th 2011

Integrating seo strategy with website design planning results in tremendous organic traffic increases to this Mediative client.

Pay Per Click: Increased Customer Subscriptions by 70% Jul 9th 2009

YouSendIt's PPC campaign was bringing in minimal leads at a very high cost. Restructuring the keyword segmentation by user intent changed this significantly.

Pay Per Click: Western Dental Appointments Skyrocket While Costs Plummet Oct 9th 2010

Western Dental wanted to try paid search to increase traffic to its website and get new customers to make an appointment. A year later, appointments increased x5...

The B2B Balancing Act: PPC Increases Quantity of Leads While Maintaining Quality Jul 9th 2011

Viewpoint Construction Software developed a PPC strategy that is dominating search page real estate and delivering bottom line results in a very niche B2B market.

VanillaSoft - Double Sales Leads Through PPC Advertising Jul 9th 2009

Find out how VanillaSoft, a sales software solution company, was able to increase sales leads by 115% in just 4 months.

Segmented PPC Campaign drives 20% increase in YoY revenue May 9th 2011

A mature account on a limited PPC budget and almost flat growth in the past, the client needed help to achieve their online goals.

Pay Per Click: 300% Growth in Qualified Prospects Through PPC Advertising Aug 1st 2010

Marketo scaled their PPC campaign threefold while simultaneously improving the quality and lowering cost per prospect via prospect acquisition analysis.

Kinaxis – Increasing the conversion rate on B2B white paper landing pages May 9th 2009

By improving the landing page content and layout using A/B testing, whitepaper conversion rate increased by 88%.

PPC Drives 1000% Increase in Return on Ad Spend in First 90 Days Jul 9th 2011

This industrial supply leader needed to make their website a better revenue generation tool. Working with a limited budget, PPC strategy drove results beyond expectation.

Pay Per Click: Geo-Targeting Increases Travel Site Campaign Effectiveness Jul 9th 2009

It's challenging to maximize exposure and traffic on a limited budget. The problem was compounded by the fact that regional divisions were not working together globally.

Marketo generates more qualified opportunities Mar 3rd 2009

Find out how Marketo was able to increase volume of sales prospects and more effectively manage their PPC strategy within a limited media investment.

Lead Management Optimization Case Study Oct 26th 2010

Through Mediative's lead management optimization solution, Acquisio generates more qualified prospects and new sales opportunities.

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