Digital Living Room
The leisure time of the Canadian family has fundamentally changed.
What was once a series of fragmented, siloed entertainment experiences has coalesced back into shared encounters in the family living room. Intuitive, powerful technology is bringing the family back together, with the gaming console the heart of a household’s shared content—from TV shows to live gaming. It’s also an increasingly effective, if overlooked, portal into the family at rest and at play. But how are brands taking advantage of this seismic shift in the family dynamic? And what are the fresh opportunities in this new reality where pastime is an opportunity for deep family-wide connection.
Join us at The Digital Living Room and the New Family Dynamic, an exclusive half-day event featuring thought leadership in this nascent space and practical strategy to map your game plan to.