71% Reduction in eCPA Over 3 Months for Unique Watch Manufacturer and Retailer
Mediative’s client, a unique watch manufacturer and retailer, was looking for a digital marketing partner who could boost conversions from display advertising, while significantly reducing the CPA. Existing campaigns running through other vendors were experiencing flat or declining results.
Learn how Mediative worked with the client to achieve:
- 71% reduction in eCPA
- 200% increase in Conversion Rate
- 33% increase in Click-Through Rate
Download the 1-page case study: http://bit.ly/1puKiuy
Not sure what eCPA is? Mediative has put together an extended cheat sheet explaining CPC, CPM, CPA and eCPA and what it all means: http://bit.ly/1t4CI98